

Mugler
Set against the dunes of Mars, this personal project envisions a Mugler campaign where human-alien hybrids redefine fashion through a futuristic lens. As a tribute to Mugler’s pioneering vision, the reflective slabs symbolize the discovery of water on the red planet, reinforcing the brand’s role in pushing the boundaries of innovation and exploration. Dressed in structured, avant-garde Mugler designs, the models move through the space with fluid precision, interacting with the reflective surfaces to create the illusion of crystalline formations that shift with their presence. This fusion of movement, light, and texture transforms the landscape into an abstract, otherworldly stage, embodying Mugler’s bold approach to fashion as a constant dialogue between the unknown and the avant-garde.
Crafted with AI















FW26/SHOW
In parallel, I envisioned a FW26 fashion show centered around the theme of Mars mixed with Mugler’s vision, setting the scene indoors as a true Martian landscape. The central runway is mirrored, symbolizing "the path of water" discovered by Mugler, while the sides of the venue feature reddish sand dunes where guests will be immersed in a "first Martian contact" at the top of the experience.



©Giorgio Gracis 2025